Description: Basic marketing. :

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Bibliographic Details
Main Authors:	Mac Carthy, E. Jerome (Author), Perreault, William D., jr (Author)
Format:	Book
Language:	English
Published:	Homewood-Boston : Irwin, 1990
Edition:	10. vyd.
Subjects:	marketing manažment základy učebnice vysokých škôl
ISBN:	0256068658 (viaz.)
Physical Description:	734 s.
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Description
Physical Description:	734 s.
ISBN:	0256068658 (viaz.)