Intenational marketing strategy : analysis, development and implementation /
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London :
Cengage Learning,
2012.
|
| Edition: | 1st ed. |
| Subjects: | |
| ISBN: |
9781408044070 (brož.) |
| Physical Description: |
xxv, 440 s. : fotogr., il. ; 26 cm. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Titul je dostupný aj v ... 
| LEADER | 01398nam a22003974a 4500 | ||
|---|---|---|---|
| 001 | 000444094 | ||
| 005 | 20140225091119.0 | ||
| 008 | 131119s2012 xxkao e 001 0 eng d | ||
| FMT | |||
| 020 | |a 9781408044070 (brož.) | ||
| 040 | |a SVKKK |b slo |c SVKKK |e AACR2 | ||
| 041 | 0 | |a eng | |
| 044 | |a xxk |c GB | ||
| 072 | 7 | |a 339 |x Obchod |2 konspekt | |
| 072 | 7 | |a 658 |x Riadenie a správa podniku |2 konspekt | |
| 080 | |a 339.138 |2 2001 | ||
| 080 | |a 658.8:005.21 |2 2001 | ||
| 080 | |a (035) |2 2001 | ||
| 100 | 1 | |a Doole, Isobel | |
| 245 | 1 | 0 | |a Intenational marketing strategy : |b analysis, development and implementation / |c Isobel Doole & Robin Lowe. |
| 250 | |a 1st ed. | ||
| 260 | |a London : |b Cengage Learning, |c 2012. | ||
| 300 | |a xxv, 440 s. : |b fotogr., il. ; |c 26 cm. | ||
| 500 | |a Slovník | ||
| 504 | |a Bibl. odkazy; register: s. 432-440 | ||
| 650 | 0 | 7 | |a marketing |2 SVKKKPH |
| 650 | 0 | 7 | |a marketingova stratégia |2 SVKKKPH |
| 655 | 7 | |a príručky |2 SVKKKPH | |
| 700 | 1 | |a Lowe, Robin, |d 1945- |4 aut | |
| 910 | |a svkkk | ||
| 919 | |a 978-1-4080-4407-0 | ||
| 998 | |a BK | ||
| OWN | |||
| Z30 | 1 | |l SCK01 |l SCK01 |m BOOK |1 SCKHL |2 SK2 |b Sklad Hlavná 10 prízemie |3 V.231041 |6 1050902 |q 20131119 |5 2720308297 |8 20131119 |f 70 |s Absenčne |g 000090857 |h SCKHL |z 69.69 |t 20220121 |u 0709 |w 000444094 |x 000010 | |
| a02 | 0 | |a 9781408044070 (brož.) | |
| 090 | |g SCKHL |k Sklad Hlavná 10 prízemie |a V.231041 |j 1050902 |i 2720308297 |s Absenčne | ||