Sportovní marketing : CSR a sponzoring /
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Czech |
| Published: |
Praha :
Grada Publishing,
2018.
|
| Edition: | První vydání |
| Series: | Expert (Grada)
|
| Subjects: | |
| ISBN: |
9788027105601 (brož.) |
| Physical Description: |
173 strán : ilustrácie, tabuľky ; 24 cm. |
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|---|---|---|---|
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| FMT | |||
| 020 | |a 9788027105601 (brož.) | ||
| 040 | |a SVKKK |b slo |c SVKKK |e AACR2 | ||
| 041 | 0 | |a cze |b eng | |
| 044 | |a xo |c SK | ||
| 072 | 7 | |a 796 |x Šport. Hry. Telesné cvičenia |2 konspekt | |
| 080 | |a 796/799:316.72/.75 |2 2011 | ||
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| 080 | |a 338.246.027 |2 2011 | ||
| 080 | |a (048.8) |2 2011 | ||
| 100 | 1 | |a Kunz, Vilém, |d 1974- |4 aut | |
| 245 | 1 | 0 | |a Sportovní marketing : |b CSR a sponzoring / |c Vilém Kunz. |
| 250 | |a První vydání | ||
| 260 | |a Praha : |b Grada Publishing, |c 2018. | ||
| 300 | |a 173 strán : |b ilustrácie, tabuľky ; |c 24 cm. | ||
| 490 | 1 | |a Expert | |
| 500 | |a Zoznam obrázkov a tabuliek | ||
| 504 | |a Bibliografia: s. 157-168; skratky: s. 170-171; register: s. 172-173 | ||
| 546 | |a Anglické resumé | ||
| 650 | 0 | 7 | |a šport a spoločnosť |2 SVKKKPH |
| 650 | 0 | 7 | |a športový marketing |2 SVKKKPH |
| 650 | 0 | 7 | |a športové organizácie |2 SVKKKPH |
| 650 | 0 | 7 | |a spoločenská zodpovednosť firiem |2 SVKKKPH |
| 650 | 0 | 7 | |a sponzorstvo |2 SVKKKPH |
| 650 | 0 | 7 | |a sports and society |2 SVKKKPHeng |
| 650 | 0 | 7 | |a sports marketing |2 SVKKKPHeng |
| 650 | 0 | 7 | |a sports organization |2 SVKKKPHeng |
| 650 | 0 | 7 | |a corporate social responsibility |2 SVKKKPHeng |
| 650 | 0 | 7 | |a corporate sponsorship |2 SVKKKPHeng |
| 655 | 7 | |a monografie |2 SVKKKPH | |
| 655 | 7 | |a monographs |2 SVKKKPHeng | |
| 830 | 0 | |a Expert (Grada) | |
| 910 | |a svkkk | ||
| 919 | |a 978-80-271-0560-1 | ||
| 998 | |a BK | ||
| OWN | |||
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| a02 | 0 | |a 9788027105601 (brož.) | |
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