Description: Contemporary advertising. /

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Bibliographic Details
Main Authors:	Bovée, Courtland L. (Author), Arens, William F. (Author)
Format:	Book
Language:	English
Published:	Homewood-Boston : Irwin, 1992
Edition:	4. vyd.
Subjects:	reklama učebnice vysokých škôl
ISBN:	025609196X (viaz.)
Physical Description:	Preruš.str. : príl.
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Description
Physical Description:	Preruš.str. : príl.
ISBN:	025609196X (viaz.)