Consumer behavior. : Implications for marketing strategy. /

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Bibliographic Details
Main Authors: Hawkins, Del I. (Author), Best, Roger J. (Author), Coney, Kenneth A. (Author)
Format: Book
Language:English
Published: Homewood-Boston : BPI/Irwin, 1989
Edition:4. vyd.
Subjects:
ISBN: 0256063311 (viaz.)
Physical Description: 796 s.
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