The advertising and consumer culture reader /
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Other Authors: | , |
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Format: | Book |
Language: | English |
Published: |
New York :
Routledge,
2009.
|
Edition: | [1st ed.] |
Subjects: | |
ISBN: |
9780415963305 (brož.) |
Physical Description: |
xi, 443 s. : grafy, il. ; 25 cm. |
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005 | 20150624131113.0 | ||
008 | 081119s2009 xxuad g 001 0 eng d | ||
FMT | |||
010 | |a 2008048806 | ||
020 | |a 9780415963305 (brož.) | ||
040 | |a SVKKK |b slo |c SVKKK |e AACR2 | ||
041 | 0 | |a eng | |
044 | |a xxu |c US | ||
072 | 7 | |a 659 |x Reklama. Public relations. Médiá |2 konspekt | |
080 | |a 659.1 |2 2001 | ||
080 | |a 304 |2 2001 | ||
080 | |a 316.7:7.011.26 |2 2001 | ||
080 | |a (048.8) |2 2001 | ||
245 | 0 | 4 | |a The advertising and consumer culture reader / |c edited by Joseph Turow and Matthew P. McAllister. |
250 | |a [1st ed.] | ||
260 | |a New York : |b Routledge, |c 2009. | ||
300 | |a xi, 443 s. : |b grafy, il. ; |c 25 cm. | ||
504 | |a Bibl. odkazy; register: s. [429]-443 | ||
650 | 0 | 7 | |a reklama a propagácia |x sociální aspekty |2 SVKKKPH |
650 | 0 | 7 | |a masová kultúra |2 SVKKKPH |
655 | 7 | |a monografie |2 SVKKKPH | |
700 | 1 | |a Turow, Joseph, |d 1950- |4 edt | |
700 | 1 | |a McAllister, Matthew P. |4 edt | |
910 | |a svkkk | ||
919 | |a 978-0-415-96330-5 | ||
998 | |a BK | ||
OWN | |||
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a01 | 0 | |a 2008048806 | |
a02 | 0 | |a 9780415963305 (brož.) | |
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