Marketing pohostinství a cestovního ruchu /
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Czech English |
| Published: |
Praha :
Victoria Publishing,
1995
|
| Edition: | 1. vyd. |
| Subjects: | |
| ISBN: |
8085605902 (viaz.) |
| Physical Description: |
523 s. : čb. fotogr., il., tab. ; 24 cm |
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| 041 | 1 | |a cze |h eng | |
| 044 | |a xr |c CZ | ||
| 072 | 7 | |a 338.3/.4 |x Hospodárske a výrobné odvetvia |2 konspekt | |
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| 080 | |a (035) |2 1997 | ||
| 100 | 1 | |a Morrison, Alastait M. |4 aut | |
| 240 | 1 | 0 | |a Hospitality and travel marketing. |l Česky |
| 245 | 1 | 0 | |a Marketing pohostinství a cestovního ruchu / |c Allastair M. Morrison ; [z amerického originálu přeložila Dana Slámová] |
| 250 | |a 1. vyd. | ||
| 260 | |a Praha : |b Victoria Publishing, |c 1995 | ||
| 300 | |a 523 s. : |b čb. fotogr., il., tab. ; |c 24 cm | ||
| 500 | |a Údaj o prekl. prevzatý z tiráže | ||
| 504 | |a Bibl. odkazy. Slovník | ||
| 650 | 0 | 7 | |a marketing |2 SVKKKPH |
| 650 | 0 | 7 | |a pohostinstvo |2 SVKKKPH |
| 650 | 0 | 7 | |a cestovný ruch |2 SVKKKPH |
| 655 | 7 | |a príručky |2 SVKKKPH | |
| 700 | 1 | |a Slámová, Dana |4 trl | |
| 765 | 0 | |a Morrison, Alastair M. |t Hospitality and travel marketing | |
| 919 | |a 80-85605-90-2 | ||
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