Fernand Baudin

Fernand Baudin (1918, Bachte-Maria-Leerne - 2005, Grez-Doiceau) was a Belgian book designer, author, typographer, and teacher. Baudin was active in the field of graphic design in many ways and described himself as a “typographiste”. He was part of national and international typographic organizations, like ATypI (Association Typographique Internationale), the Graphica-Belgica Prize, and Rencontres internationales de Lure.

Throughout his career he focused on the importance of (hand)writing in graphic design. He wrote and designed two books: ''How Typography Works (And why it is important)'' and ''L'Effet Gutenberg'', that summarize his ideas on writing and designing.

After his death, because of his influence in the history of design, the Prize for the Most Beautiful Books in Brussels and Wallonia was named after him, called the Fernand Baudin Prize. Provided by Wikipedia