Marketing perspectives from business week to accompany. Fundamentals of marketing /

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Bibliographic Details
Main Authors: Stanton, William J. (Author), Etzel, Michael J. (Author), Walker, Bruce J. (Author)
Format: Book
Language:English
Published: New York-St. Louis-San Francisco : McGraw-Hill, Inc., 1991.
Edition:9nt ed.
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ISBN: 0070609659 (brož.)
Physical Description: 179 s.
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