Consumer behaviour and branding: a cross cultural perspective /
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Main Authors: | , , |
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Format: | Book |
Language: | English |
Published: |
Žilina :
Georg,
2011.
|
Edition: | 1st ed. |
Subjects: | |
ISBN: |
9788089401581 (brož.) |
Physical Description: |
183 s. : grafy, sch., tab. ; 24 cm. |
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Physical Description: | 183 s. : grafy, sch., tab. ; 24 cm. |
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Bibliography: | Menný register: s. 177-181; vecný register: s. 182-183; bibl. odkazy |
ISBN: | 9788089401581 (brož.) |