Intenational marketing strategy : analysis, development and implementation /

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Bibliographic Details
Main Authors: Doole, Isobel, Lowe, Robin, 1945- (Author)
Format: Book
Language:English
Published: London : Cengage Learning, 2012.
Edition:1st ed.
Subjects:
ISBN: 9781408044070 (brož.)
Physical Description: xxv, 440 s. : fotogr., il. ; 26 cm.
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